
On February 25, Director Zhang Li was invited to meet with Ms. Anette Wendel-Menke, Director of Europe at the Hong Kong Tourism Board, and Ms. Adela Liew, Senior Manager of Trade Marketing for the UK and Nordic countries, for a working meeting.
During the discussion, both sides introduced their respective functions, operational mechanisms, and recent work plans. They also exchanged views on how to better attract visitors from the UK and Nordic countries to mainland China and the Hong Kong Special Administrative Region. Both parties expressed their commitment to strengthening information exchange and close collaboration in the future to jointly expand the inbound tourism market for mainland China and Hong Kong SAR.